Patents and Trademarks

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Kurth
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Re: Patents and Trademarks

Post by Kurth »

Isgrimnur wrote: Mon May 21, 2018 3:11 pm Lowering The Bar
Bad news for those of you who currently emit a sweet, slightly musky, vanilla fragrance, with slight overtones of cherry, combined with the smell of a salted, wheat-based dough. You need to stop doing that immediately, because that particular smell has just been trademarked by the Hasbro Corporation.

Actually, it’s probably fine if you smell that way because you’ve recently been handling Play-Doh. If you haven’t, you probably need to go see a specialist, like, immediately.

Hasbro announced on Friday that the trademark it claimed for the “iconic” Play-Doh scent had been officially recognized by the U.S. Patent and Trademark Office. That makes it one of only about a dozen scent trademarks that the PTO has recognized to date, including Verizon’s “flowery musk” store scent, the bubble-gum smell of Grendene jelly sandals, and the scent of strawberries with which Lactona toothbrushes are “impregnated.”
Funny, but nothing shocking. You can keep right on smelling like Playdough if you want, so long as you aren't confusing consumers into thinking that you are actually Playdough. Remember, this is a trademark. You're not in trouble for using it unless you're doing so in a way that stands as a source identifier for the services or goods in question . . . unless Playdough wants to come after your Playdough smelling self because your scent of Playdough is diluting the value of Playdough's famous scent mark. In which case, you're right fucked! :D
Just 'cause you feel it, doesn't mean it's there -- Radiohead
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Rip
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Re: Patents and Trademarks

Post by Rip »

Kurth wrote: Mon May 21, 2018 8:05 pm
Isgrimnur wrote: Mon May 21, 2018 3:11 pm Lowering The Bar
Bad news for those of you who currently emit a sweet, slightly musky, vanilla fragrance, with slight overtones of cherry, combined with the smell of a salted, wheat-based dough. You need to stop doing that immediately, because that particular smell has just been trademarked by the Hasbro Corporation.

Actually, it’s probably fine if you smell that way because you’ve recently been handling Play-Doh. If you haven’t, you probably need to go see a specialist, like, immediately.

Hasbro announced on Friday that the trademark it claimed for the “iconic” Play-Doh scent had been officially recognized by the U.S. Patent and Trademark Office. That makes it one of only about a dozen scent trademarks that the PTO has recognized to date, including Verizon’s “flowery musk” store scent, the bubble-gum smell of Grendene jelly sandals, and the scent of strawberries with which Lactona toothbrushes are “impregnated.”
Funny, but nothing shocking. You can keep right on smelling like Playdough if you want, so long as you aren't confusing consumers into thinking that you are actually Playdough. Remember, this is a trademark. You're not in trouble for using it unless you're doing so in a way that stands as a source identifier for the services or goods in question . . . unless Playdough wants to come after your Playdough smelling self because your scent of Playdough is diluting the value of Playdough's famous scent mark. In which case, you're right fucked! :D
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