Rumpy wrote: ↑Wed Jan 19, 2022 2:48 am
Sure, ordinarily I'd agree with you, but I think with how badly tainted Activision Blizzard is at this point, these are not normal circumstances.
I think you're underestimating how much 1) most people don't care (just a vocal minority), and 2) people are going to see that this is a 'reboot' of ActiBlizz, removing much of the negativity associated with their image.
In the end, I think we'll see Blizzard survive mostly intact (sans management), along with King, but Activision is going to vanish. It's a publisher, not a developer. It's redundant. And "Activision Blizzard" is also unneeded and isn't really a recognized brand name so much as a corporate name. With Activision gone, "Activision Blizzard" will vanish, too. We'll just see 'Blizzard.'
And don't forget, Microsoft now owns MLG (Major League Gaming), which is a significant coup for them as well, plus they could easily turn mlg.tv into a Twitch competitor.
I have no clue what they'll do with Activision Blizzard Studios, ActiBlizz's film studio. I'm guessing shut it down or integrate it into something else. As far as I know they don't have any projects announced.